Thursday, March 25, 2010

Taking Action

Often we have opportunities hitting right in the face but there are so many. How do you decide which action to take? Everyday I receive 100's of emails asking me to participate in this program and that program. It is hard to see through all the clutter and figure out which one is the best opportunity for you right now. So what do you do? How do you know? Each one claims to make you money or happiness. Can they all be the best thing? I will tell you that there are 5 things to be aware of when making a decision on an opportunity.

1. If there is a deadline, this is a gimick to get you to buy now. Often after some time has passed you will look back and think why did I fall for that?

We all have an intinct that says timing is key to my success. Do some research, ask others what they think and think about the cost. Can you afford to invest in it?

2. Is it real? Often times the information you get isn't so real. It's just a buunch of information. Is the product real. Can you market it or can you share it with everyone. Sometimes the nitch is for just a small group of people that it isn't going to be worth your effort.

3. How long will it last? In a year from now will you be able to continue with this product or service? What about 5 years from now? You want a product that will last and in the future it should be just as good if not even better then when you started.

4. Will you feel good about the opportunity? There is some bad stuff out there. Pornography and anything dealing with children should raise a flag. Stay far away from any of this. Can you share this product with all your friends and relatives? You want products that improve others lives in some way and you want to feel good about sharing it with others.

5. Does the product sell itself? You don't want to be a salesman. You should just be a director. You show this video or that power point. You shouldn't have to be an expert. Because of the internet people can, should and will research what you are saying. If you tell them something that isn't exactly true even if your friend told you that it is the truth guess what? You will lose the sale. If a company video on the other hand explains everthing then you don't have to sell. You can coach and direct people to the product but you shouldn't be selling it. You shouldn't have to have expensive web sites either. Your company site and a blog site or two should be all that you need.

Take some time to investigate you opportunity. Once you have picked one take action. Work it until it works for you. Many people have so many options that they don't stick to it. The go from one to the other and never have success because there is always something else out there claiming to be the best. If it realy isn't working for you you just waisting your money then get out and do some more research.

There are many products and services that you are familiar with already so you don't have to market something that no one else has. This think about who sold you on toilet paper or gasoline? You already know what you want but what about the latest greatest pill that does a million things for you body and spirit. Keep it simple. Firends by from firends. I don't care if your prospects don't really know you. They will buy from someone they feel is their friend and not a slick car salesman with a product that will improve their love life for just $99 per month. Remember to take action. Don't ever sit there wishing away your dreams. Make it happen.

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